Why not surprise your clients and call them?
I have written in my recent blog posts about social media fatigue, but increasingly, there is also email fatigue, that is people who are so fed up with receiving emails, they ignore the messages. In the last few months, the problem has got a lot worse, with people also ignoring personal emails. You send a message requesting information, or you email someone to follow up what was discussed at a recent meeting, and they don’t respond.
Unfortunately you can’t blame them. People are now bombarded with so many emails (most people get over 100/day – and that’s excluding the spam) that they ignore all but the most important messages. In fact, we are all so overloaded with information that sometimes the best way to get someone’s attention is to use a bit of old fashioned marketing.
So what’s the best way to generate new business?
The most frequent objection I hear to social media is “but will it get any business for us?”
In the world of social media, a few months is a long time, so it may come as something of a surprise if I told you that Pinterest is the next big social media phenomenon, and that it has already celebrated its 2nd birthday.
It’s finally been announced! – the Facebook Timeline will be rolling out for Facebook business pages over the coming months. This will give your business the ability to showcase your history, events & content in a more visually attractive way.