Yesterday, Facebook announced yet another tweak to its news feed algorithm. From now on, if you run a page promoting your business, text-only updates will be less likely to seen by your fans.
Additionally, when you share a link, priority will be given to “link share” posts.
What does that mean? This is going to be really important to get right, so let’s go through it.
One way to post a link to Facebook is simply to embed it in you status update, with no accompanying picture – and then leave it there. A typical post would look like this: